WholeFoods: Plant-based Everything!
“If most of your customers are environmentally conscious, then retailers can market their plant-based products based on sustainability, regenerative farming practices, and other benefits to the environment,” advises Nena Dockery, Scientific Affairs Manager, Stratum Nutrition. “For retailers whose customer base is mainly composed of customers who are very health conscious, then pointing out the benefits of a plant-based diet—or even just a plant-heavy diet—could draw in new customers.”